Is it a crime… that I still want to mix font weights?

And I want you to mix font weights too (it’s a SADE song, go look it up.).

I came across this on Reddit the other day on this comprehensive overview of how to use typefaces and the common mishaps we run into. Even though I consider myself knowledgeable in terms of typography, I still learned a lot of new things from scrolling down the newsletter.

Mixing fonts of different weights should not be scary. It may look chaotic at first, but I really think it’s a neat way to emphasize within a word or a small statement. However, the cardinal rule is to skip one tier of weight between fonts in the same family or use two compatible but different fonts of not the same family.

Couple inspiring typographic designs

As I was doing the visual studying for this week’s reading, I found some interesting designs on Pinterest. I think they are a great transition from our logo-design project to typographic project.

They also relate to an idea from reading, saying that when people need to sTaRe into a d3s1gn, they’re more likely to remember it.

an idea of incorporating 2 words inside one by accounting for the negative space
a way to make words more illustrative.

Project 2: Bitter English Constraints

Theme: Friction

  • Constraints
    • Convey the idea of twoness
    • One page per student
      • Page orientation
        • Portrait 
      • Page size
        • 12 x 7.5 in
    • Color
      • Base color: black
      • Option 1: do one other color maximum
      • Option 2: no color (embossing)
    • Imagery
      • Paper-cut impressions, string, leaves etc. 
    • Titles
      • Still up for discussion
  • Students’ poems of choice
    • Zé – Citizenship Interview
    • Mia – Pictures
    • Maggie – Into His Own 
    • Isak – Map
    • Katie – The Bookcase 
    • Lydia – Jisr / The Hunt a Home / Epilogue
    • Rachel – Malmoun 
    • Susie – Lines of Return 
    • Marlies – Bitter English 

Ori Toor

Ori Toor’s design for Adobe Illustrator’s 2018 splash screen

Ori Toor is an illustrator that I’ve been following for a while. I thought it would be fun to share his work given his dynamic approach to composition. Although we will be working primarily with text on this next project, Ori Toor’s work shows a lot of different ways you can split up the space. His work is very much rooted in design. He puts together basic shapes in unique ways, creating pieces that have been showcased in several magazines (and the Adobe software!).

For a look into more of his art, his website is here.